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Advocacy Storytelling: Identifying, crafting, and using stories to create change

  • June 14, 2026 1:00 PM - 3:00 PM
  • Central Daylight Time

Ticket Price $11.14-$78.22 Register Now
Description

Stories have always driven change. The most effective advocates, whether they're leading nonprofits, driving corporate initiatives, or community champions, know that data and logic alone rarely move people to act. Stories do. It seems like it would be easy, but finding the right story, shaping it for impact, and knowing when and how to use it are skills that need to be learned.

In this practical online workshop, Laura Packer from thinkstory will guide participants through the essentials of advocacy storytelling

  • How to identify the stories already living in your work

  • How to craft them so they resonate with the people you need to reach

  • How to deploy them strategically to create real change.

You'll leave with concrete tools you can put to use immediately and a vision of what becomes possible when story is used with intention. Whether you're a seasoned communicator or new to thinking about storytelling as an advocacy skill, this workshop has something for you. Workshop includes handouts with optional additional coaching.

Date & Time

Sun, Jun 14, 2026 1:00 PM - 3:00 PM

Laura Packer

The stories we tell matter. Whether we are telling to kids, crafting a presentation for work, preparing for a concert, or something else entirely, what we say and how we say it is important. 

Listening matters. When we listen to each other we find understanding and compassion we might otherwise have missed. 

Storyteller, coach, and author Laura Packer has 30+ years of experience helping people create and share stories, listen to each other more deeply, and leading organizations and individuals to better stories and deeper self-understanding.. She understands the transformational power of storytelling and listening, and how they help us understand ourselves, each other, and the world.

In addition to her award-winning performance and writing work, Laura is an experienced coach and educator, helping people understand themselves, their stories, and their worlds.. Her coaching and teaching work ranges from storytelling to writing to creativity to social change and more, and has been described as "transformational."

As the sole proprietor of thinkstory.com, Laura helps for- and non-profits identify, craft and hone their stories. Whether for marketing, recruitment, fund raising, leadership, or something else, every organization has stories that need to be told.

Find out more at laurapacker.com and thinkstory.com