Brand State U is dedicated to elevating branding and marketing strategy for entrepreneurs, small businesses and in-house teams. BSU is committed to actionable outcomes rather than just theory. Led by founder Jaci Russo, with over 25 years of branding experience, BSU is structured to show you what to do, how to do it, and how to measure results. Its membership model gives access to live strategy sessions, a community of peers, monthly fresh content, and downloadable tools.
Whether you’re an entrepreneur who’s going it alone or part of a team looking to refine your brand’s positioning and messaging, Brand State U provides the structure, expertise, and community support to build a brand with clarity and direction.