Customer Discovery: Research to Understand your Customers

  • April 29, 2025 1:00 pm - 3:00 pm

  • E. Australia Standard Time

Ticket Price (AUD) $99.00 Register Now
Description

Format: L.I.V.E. (Learn, Interact, Virtually Engage)

Interactive, real-time online sessions led by an experienced facilitator. Blending structured learning with collaborative activities, discussions, and hands-on exercises using digital tools: MS Teams using breakout rooms and Miro. Engage in guided problem-solving, brainstorming, and decision-making. Benefit from expert insights and peer collaboration. Unlike our Masterclasses, these workshops are highly interactive and designed for engagement, ensuring active participation rather than passive learning. If you learn by doing, these skill-builder workshops are for you!

Build your skills through these practical, hands-on activities working through an example project:

  1. Brainstorming and affinity diagramming to define your audience groups
  2. Conduct a low-cost social media review
  3. Design a research plan

Learn UX methods, design and principles from Tania Lang, an Australian UX pioneer with more than 20 years' of experience as a user experience practitioner:

  • How to define your target audience
  • Designing research to understand your customers
  • Inclusive research
  • Discount (low cost) user research methods
  • Behavioural research methods
  • Comparing research methods (opinion vs behavioural / quant. vs qual.)
Date & Time

Tue, Apr 29, 2025 1:00 pm - 3:00 pm

PeakXD

Learn from Australia's UX Experts

At PeakXD, we’re not just trainers—we’re practitioners. As one of Australia’s most experienced UX consultancies, we’ve been shaping the industry since 2003, delivering over 600 UX projects for major universities, government departments, financial institutions, healthcare providers, and more.

Since 2005, we’ve trained over 3,000 professionals in UX, equipping designers, researchers, and digital teams with the skills to create better user experiences. Our courses are designed by experts who bring real-world case studies, hands-on activities, and practical insights from years of consulting.

When you train with us, you’re learning from industry leaders who apply UX every day—not just teach it. Whether you’re starting your UX journey or advancing your career, our training will give you the confidence, skills, and strategies to succeed.

PeakXD.simpletix.com