October 23, 2025 Chapter Educational Luncheon

  • October 23, 2025 11:15 AM - 1:30 PM

  • Gas South District - Convention Center - Magnolia Room ABC

    6400 Sugarloaf Parkway
    Duluth, Georgia 30097
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Description

Attendee Acquisition: What’s Working to Drive Attendance in Today’s New Marketing Reality

 

 Session Description:

Jacquelyn Wells, Senior Vice President of mdg, A Freeman Company,  the leading agency specializing in audience acquisition, will share what’s working and not working in today’s marketing reality. She will cover 10 top trends, including digital and influencer marketing as well as how to harness data to attract new and international markets.

 

Qualifies for one clock hour towards CEM recertification.

 

Date: Thursday, October 23, 2025
Time: 11:15 am – 1:30 pm
Location: Gas South District - Convention Center - Magnolia Room ABC

Schedule:

  • 11:15 am - Registration & Networking
  • 11:30 pm - Program & Lunch
  • 1:30 pm - Adjournment

Registration & Fees ($5 will be added for onsite registrations):

  • Member: $55
  • Guest: $65
  • Student: $25

 

 

Sponsored By

 

 

About the Speakers

Jacquelyn Wells is senior vice president and senior strategist at mdg, A Freeman Company, a 100+ person agency with offices in Chicago and Washington, D.C. Specializing in event and association marketing, mdg brings together marketing researchers and strategists, digital and interactive media experts, event and association management specialists and data analysts with a robust creative team to provide complete marketing solutions that help clients achieve their objectives. Jacquelyn has managed campaigns for several of Trade Show Executive’s Gold 100 trade shows, including SuperZoo, the International Baking Industry Exposition and World of Concrete.

 

Speaker Sponsor:

mdg a Freeman Company

Date & Time

Thu, Oct 23, 2025 11:15 AM - 1:30 PM

Venue Details

Gas South District - Convention Center - Magnolia Room ABC

6400 Sugarloaf Parkway
Duluth, Georgia 30097 Gas South District - Convention Center - Magnolia Room ABC
IAEE Southeastern Chapter

With nearly 1,500 active members, the Southeastern Chapter of IAEE is and serves North Carolina, South Carolina, Georgia, Florida, Alabama and Mississippi.

Our mission at the Southeastern Chapter is to deliver relevant and highly focused services and activities designed to broaden the knowledge base, professional development and bottom lines of our members.

Recognizing that face-to-face networking is the backbone of our industry, the chapter hosts meetings or other events almost every month of the year including chapter luncheons, local meet-ups, a golf tournament and the Annual Summer Classic.

We hope you’ll join us!


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