The Business Case for a Learning-Based Approach to Errors

  • Wed, Nov 29, 2023 11:00 AM - 11:45 AM
  • Eastern Standard Time

Ticket Price Free This event is now over

Here's the Zoom link



Human Performance.


Safety II.

The New View of Safety.

Resilience Engineering.

High Reliability Organizations (HRO).


They all seem to rely on what I've come to call:

A Learning-Based Approach to Errors.


It's very different than the traditional Control-Based Approach to Errors.


Does it actually work?


Do leaders who take a Learning-Based Approach see real-world benefits for their teams, organizations, and industries?



Join us in this free, 45-minute webinar to find out:

  • How one ship captain used a Learning-Based Approach to reduce safety incidents from 31 per year down to 2 in less than two years.
  • How one hospital CEO used a Learning-Based Approach to reduce liability claims by 74% in 10 years.
  • How one Swedish trucking company reduced incidents by 50% in 5 years without blame or shame.

You'll get links to primary sources, plus tips on how to build a solid Business Case you can use in your company.



~ Audience

This webinar is ideal for innovative leaders of technical experts in high-hazard industries including: Electric Power utilities & Coops, scientific research, maritime shipping, construction, manufacturing, healthcare, insurance, and the contractors who support them.


~ Technology

We'll use Zoom. 

Run this quick system test.  


~ Use

For personal use only.

No recording or commercial use without explicit written permission. Thanks.



"Jake's style and delivery stand out. Not only does he deliver great content, but he is very engaging and uses technology and audience interaction to keep the audience's attention from beginning to end. And perhaps most importantly, he provides practical and actionable information that the audience can take and use immediately."

~ Lisa Brooks, Director North American NSC Networks


To learn more, visit

Date & Time

Wed, Nov 29, 2023 11:00 AM - 11:45 AM


Many companies try to eliminate errors, and fail. 

I show leaders why errors are signals, not failures, 

and how to address the deeper problem, 

so that everyone can work more reliably and safely.

To learn more, visit