Coupon Vouchers Make Reselling a Breeze
-
by
Vikram, Head of Growth and Co-Owner at SimpleTix, brings a performance marketing background from SeatGeek and early stage startups to SimpleTix’s partnership and growth efforts. A lifelong live event enthusiast, he’s focused on expanding the tools organizers rely on to connect with their audiences.
Ticket vouchers provide a great opportunity to partner with business and other organizations to promote your events. But managing those vouchers can be a pain if you do not have the correct tools and process in place.
The promo code feature in SimpleTix makes reselling a piece of cake — no matter if you are talking about 10 tickets or 10,000 tickets.
Here’s how one of our clients used promo codes to boost attendance and increase their event’s footprint in the community:
The Bronner Bros. International Beauty Show is the largest multicultural/multi-textural hair tradeshow in the United States.
More than 30,000 people attend this event held over three days in Atlanta each year.
The lineup includes competitions, professional education classes, and even musical performances.
The show’s organizers partnered with hair salons around Atlanta to sell tickets. With so many attendees, keeping track of these third party sales would be a nightmare to do manually.
SimpleTix streamlined the process for the show and its attendees.
The SimpleTix Process
Bronner Bros. used the coupon voucher feature in SimpleTix to generate a list of unique codes. A sample code is: 2d762a79c7. The codes were sent to a print shop and printed on scratch off cards that were placed at the salons.
Clients purchased registrations at a participating salon and received a scratch off card when they did. Then, all each recipient had to do was visit the registration website listed on the card and enter their code at checkout. SimpleTix recognized the code and calculated a $0 registration fee.
Like any other purchase, tickets were emailed right away and the registrant was added to the attendee list to receive email and SMS updates about the event. When it was time to enter the tradeshow, they scanned their tickets just like any other attendee
SimpleTix tracked every code that was redeemed to prevent them from being used again, and the tradeshow coordinators could access a report on how many of the codes were used.
Other Uses
This is just one example of how the coupon voucher feature can be used. It is a great way to partner with outside sellers and increase marketing opportunities for your event.
Vouchers also work well in places where credit cards are not widely used. Sellers can take payment in cash and the voucher is tied back to SimpleTix.
Codes can be used on more than just printed material. Once generated, codes can be added to email messages, set to display on a website, or whatever else you can think of.
You are limited only by your imagination. Email us at support@simpletix.com today for a consultation on how these vouchers can you help spread the word about your event.
Latest News
Related Articles
Introducing SignPayGo: Permission Slips, Waivers & Payments in One Link
-
by
Today we are launching SignPayGo. It is a new product from the team behind SimpleTix. SignPayGo is all-in-one permission slip software that combines waivers, e-signatures, and payment collection in a single link. And we built it for camps, schools, sports programs, and youth organizations. If you run programs with permission slips, liability waivers, and parent payments, you know the workflow. First, paper slips come back half-completed. Then a separate e-signature tool handles the legal parts. Finally, Venmo or checks handle the money. So SignPayGo replaces all three with one link. signpaygo.com — Get started free Why we built SignPayGo The same problem kept showing up in conversations with SimpleTix customers. Ticketing worked fine. But the paperwork around their programs did not. For example, permission slips lived on paper. Meanwhile, liability waivers lived in a separate DocuSign account. Deposit payments lived in Venmo. Full payments came by check. And balances lived in a spreadsheet. Every program admin we talked to was doing the same manual reconciliation at the end of every week. So we built SignPayGo to solve that specific problem. First, one link goes to a parent. Then the slip, the signature, and the payment all happen in a single flow. The parent fills it out on their phone. Meanwhile, the admin sees it in the dashboard. No more chasing paperwork. If you trust how SimpleTix handles event ticketing, expect the same standard here. Clear pricing. Real support. And software built by the same team. What SignPayGo does Six features cover the entire permission slip workflow. Here is how each one works. Permission slips and waivers First, you get custom fields, ready-to-use templates, and liability language your attorney will approve. Also, you can build a permission slip in under ten minutes from a template. Or start from scratch with custom...
Tap to Pay on iPhone with Square: Accept Ticket Payments Without a...
-
by
Tap to Pay on iPhone with Square: Accept Ticket Payments Without a Card Reader If you sell tickets at the door, Tap to Pay on iPhone can make that process simpler. You can accept contactless payments directly in the SimpleTix Organizer app using Square, with no extra card reader needed. That means your staff can take payments on an iPhone Xs or later using physical debit and credit cards, Apple Pay, and other digital wallets. Why Tap to Pay on iPhone matters for event organizers Many events still need a way to take payments on site. Farms, festivals, popups, attractions, and community events may want a simple option for in-person sales. Previously, that usually meant a separate reader. However, Tap to Pay on iPhone removes that extra device. If your team already has an iPhone, they can take contactless payments right from the phone. This can be useful when your sales setup is mobile or temporary. For example, maybe you sell from a gate, a folding table, a merch tent, or while walking the grounds. It can also help keep sales inside the same Organizer app you already use for box office and check-in. What Tap to Pay on iPhone does inside SimpleTix SimpleTix supports Tap to Pay on iPhone in the Organizer app, powered by Square. That means organizers can accept contactless in-person payments without a separate reader. Here is what it supports right now: Physical contactless debit cards Physical contactless credit cards Apple Pay Other digital wallets There are a few important details to know: It works on iPhone Xs or later The phone should be running the latest iOS It works inside the SimpleTix Organizer app It is powered by Square Stripe support is coming soon for Tap to Pay on iPhone That last point matters. Stripe...
Eventbrite’s New Owner Just Cut Staff: What It Means for Event Organizers...
-
by
Eventbrite's New Owner Just Cut Staff: What It Means for Event Organizers in 2026 If you run events and use Eventbrite, the last 30 days have been noisy. In March 2026, Italian software holding company Bending Spoons completed its $500 million acquisition of Eventbrite, taking the platform private. In April, new leadership announced staff cuts and a shift to operating with what they called "a leaner team." Here's what actually changed, what it could mean for your events, and why a lot of organizers are quietly evaluating their options. The quick version of what happened December 2025: Bending Spoons announced the acquisition March 2026: Deal closed at roughly $500 million. Eventbrite is now a private company, no longer publicly traded April 13, 2026: New Eventbrite leader Andrea Parodi announced staff cuts and a new product roadmap Headcount trend: Eventbrite went from 866 employees at the end of 2023 to 636 at the end of 2025 — and the latest cuts bring it lower Bending Spoons isn't new to this playbook. They've acquired Vimeo, WeTransfer, Evernote, and AOL in recent years. Each acquisition has followed a similar pattern: buy the product, cut a significant portion of the workforce, consolidate operations. That's the backdrop. Now the organizer question: what does it mean for you? What organizers should actually be watching 1. Support quality Fewer people usually means slower replies. If you've ever been 48 hours out from doors opening and needed a fast answer from support, you know how much that matters. Watch your response times on tickets opened after April 2026 and compare them to what you got in 2024-2025. If things slow down, that's not a one-off — it's the new steady state. 2. Product direction New ownership always means a new roadmap. Parodi's announcement talked about faster event creation,...