January 6th, 2023

In a sea of advertising bombardments, email remains king of the marketing realm. Many Eventbrite alternatives will tout the messaging functionality of their event ticketing software. But how flexible are these functions, and will they fit the needs of your events, and—more importantly—your loyal customers? Harnessing the power of email marketing can lead to unprecedented profitability. With SimpleTix's new MailChimp integration, it couldn't be easier.  The power of two platforms in your event ticketing software Communication with your attendees is vital in this business. It doesn’t matter if your event operation is a concert hall, a haunted house, or a drive-in theater, you need to reach out to customers in a thoughtful, effective, and integrated manner. Gone are the days when people would scan the local newspaper to see what events or gatherings were happening this weekend. You need to have a direct line of communication with your customers, and Mailchimp gives you that opportunity. Connecting SimpleTix with Mailchimp can save you steps, and it lays the groundwork for marketing your events better. If you aren’t using email as an integral component of your marketing plan, you're leaving money on the table. While the task of mastering this method of communication may seem daunting, there are plenty of free resources available to help you understand the ins and outs of email. Look into online videos, blog posts, and other media to see what suggestions the experts are touting. Your website CMS may have courses that will cover the basics and get you running an effective email marketing campaign. Compelling subject lines, exciting images, and clear content within your emails will help your message stand out in your customer's inbox and increase open rates. Over time, you'll track which of your emails do better than others, so you can see what's working and improve...

December 30th, 2022

Members are your most valuable, engaged, and loyal customers. They excitedly click on your bulk email campaign messages, they wear their lanyard or membership badge with pride at your events, and they invite all their friends to come to your future happenings. Studies suggest that members are four times as valuable as your other attendees. You can’t leave this market segment just sitting there. And by adopting a state-of-the-art Eventbrite alternative as your ticketing platform, it really couldn’t be any easier to create the connection that membership programs build. That dedication, that loyalty to your brand, and the attractions you bring to your customers are all within reach. Remember your members.  Selling memberships is a great opportunity to build buzz and improve your bottom line. While some loyalty programs are free to customers (think airline mileage points and restaurant clubs), it’s good to associate value with that relationship. Let your members know that this isn’t just some swipe card that comes in the mail and collects points—no, let them know that it is exclusive and full of value. They will pay to be among your most honored guests, and they will feel more special in the process. Do you already have a membership program for your attendees to join? If not, we’ll show you the easy steps you can take to get it going today! But if you already offer a membership program to your attendees, fantastic! The following details will still help you see how SimpleTix is the best Eventbrite alternative to help boost your new or existing membership program.  How to tell which customers have membership potential? If your Eventbrite alternative event ticketing software works well with Square and Mailchimp, you will have no problem segmenting your sales and email campaign data into useable and effective target groups....

May 15th, 2023

[vc_row css=".vc_custom_1686310078254{margin-bottom: 0px !important;}"][vc_column css=".vc_custom_1686310117867{margin-bottom: 0px !important;}"][vc_column_text]In 2021, fourth-generation farmers moved from their large family farm in Maryland to a smaller one in west Texas, pumpkin cannon in tow. Brandon and Taylor Huffman’s goals were threefold: Simplify, downsize, and create a community-oriented experience. Twenty-two years of running a popular pumpkin patch came in handy. They created the springtime Sunflower Festival and fall-time Pumpkin Festival. As Western Belle Farm took shape, they talked about how to streamline sales operations to maximize profits and make their busy lives easier. “This is a true passion for us, and there is nothing we love more than brainstorming new activities for children to play on, growing specialty crops  for guests to enjoy, and overall creating a truly ‘fun’ place for our community to come spend a day.” - Taylor Huffman Western Belle Farm found the ideal ticketing platform in SimpleTix At the top of their ticketing platform wishlist was Square integration for seamless online and in-person sales. They also wanted reasonable processing fees and an easy-to-use platform that makes ticketing simple.  Like many farms, they didn’t want to be locked into a two-year contract with a ticketing platform whose feature-set is four years behind. In other words, they wanted a Ticketspice alternative. “When we first heard about SimpleTix, we were really excited about their pricing,” Taylor Huffman said. “We were also impressed by their customer service and the small company feel of having the owner directly involved. After the demo, I felt the system was so easy that even a new admin could learn it and build out tickets.” SimpleTix helps farms maximize profits Lower processing fees per ticket has a ripple effect. It translates to lower ticket prices, even with sales tax included, and still allows Western Belle Farm to make a reasonable profit...