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How Museums Can Easily Convert Visitors to Memberships on SimpleTix

June 9th, 2023

How Museums Can Easily Convert Visitors to Memberships...

EverWonder Children’s Museum in Newtown, CT uses hands-on exhibits and programming to cultivate a lifelong love of learning in the fields of science, technology, engineering, arts, and math. By easily converting visitors into memberships using the feature-rich ticketing platform, SimpleTix, they can cultivate and grow their community of learners.   At EverWonder, children are encouraged to think, inquire, and wonder about the world around them. It was founded in January 2011 by a group of mothers who wanted to create a rich children’s museum experience for their own community. For the first years of its life, EverWonder existed as a mobile entity without a physical location. Two years later, they opened a physical location called The EverWonder Experience, and in April 2015, EverWonder Children’s Museum opened in a larger location with dedicated space for birthday parties and field trips. Like many museums, memberships help sustain the EverWonder’s mission and provide members with exclusive benefits throughout the year, like early bird access and discounted pricing for special events. Annual memberships are good for up to two adults and four children. Grandparents often buy a membership so they can bring their grandchildren during visits.  EverWonder wanted to make it easier for visitors to purchase an annual membership. As Niki Giordano, the museum’s office manager, pointed out, “Members bring other people, and they are your best advertisers.”  SimpleTix made the conversion to memberships easy Visitors to EverWonder can convert their general admission ticket to an annual membership and have their full price ticket deducted from their membership payment. To deduct that ticket purchase previously, staff had to transfer the amount to a gift card and then apply the gift card against the membership. “It worked, but it was clunky,” Niki admitted.  However, new members can also save $20 on their membership if they were referred by another...

Upgrade Your Email Marketing With Our New MailChimp Integration

January 6th, 2023

Upgrade Your Email Marketing With Our New MailChimp...

In a sea of advertising bombardments, email remains king of the marketing realm. Many Eventbrite alternatives will tout the messaging functionality of their event ticketing software. But how flexible are these functions, and will they fit the needs of your events, and—more importantly—your loyal customers? Harnessing the power of email marketing can lead to unprecedented profitability. With SimpleTix's new MailChimp integration, it couldn't be easier.  The power of two platforms in your event ticketing software Communication with your attendees is vital in this business. It doesn’t matter if your event operation is a concert hall, a haunted house, or a drive-in theater, you need to reach out to customers in a thoughtful, effective, and integrated manner. Gone are the days when people would scan the local newspaper to see what events or gatherings were happening this weekend. You need to have a direct line of communication with your customers, and Mailchimp gives you that opportunity. Connecting SimpleTix with Mailchimp can save you steps, and it lays the groundwork for marketing your events better. If you aren’t using email as an integral component of your marketing plan, you're leaving money on the table. While the task of mastering this method of communication may seem daunting, there are plenty of free resources available to help you understand the ins and outs of email. Look into online videos, blog posts, and other media to see what suggestions the experts are touting. Your website CMS may have courses that will cover the basics and get you running an effective email marketing campaign. Compelling subject lines, exciting images, and clear content within your emails will help your message stand out in your customer's inbox and increase open rates. Over time, you'll track which of your emails do better than others, so you can see what's working and improve...

Making Memberships Easy with This Eventbrite Alternative

December 30th, 2022

Making Memberships Easy with This Eventbrite Alternative

Members are your most valuable, engaged, and loyal customers. They excitedly click on your bulk email campaign messages, they wear their lanyard or membership badge with pride at your events, and they invite all their friends to come to your future happenings. Studies suggest that members are four times as valuable as your other attendees. You can’t leave this market segment just sitting there. And by adopting a state-of-the-art Eventbrite alternative as your ticketing platform, it really couldn’t be any easier to create the connection that membership programs build. That dedication, that loyalty to your brand, and the attractions you bring to your customers are all within reach. Remember your members. Selling memberships is a great opportunity to build buzz and improve your bottom line. While some loyalty programs are free to customers (think airline mileage points and restaurant clubs), it’s good to associate value with that relationship. Let your members know that this isn’t just some swipe card that comes in the mail and collects points—no, let them know that it is exclusive and full of value. They will pay to be among your most honored guests, and they will feel more special in the process. Do you already have a membership program for your attendees to join? If not, we’ll show you the easy steps you can take to get it going today! But if you already offer a membership program to your attendees, fantastic! The following details will still help you see how SimpleTix is the best Eventbrite alternative to help boost your new or existing membership program. How to tell which customers have membership potential? If your Eventbrite alternative event ticketing software works well with Square and Mailchimp, you will have no problem segmenting your sales and email campaign data into useable and effective target groups....

Pricing, Ease-of-Use and Square Integration Drew Fourth Generation Farmers to SimpleTix

May 15th, 2023

Pricing, Ease-of-Use and Square Integration Drew Fourth Generation...

In 2021, fourth-generation farmers moved from their large family farm in Maryland to a smaller one in west Texas, pumpkin cannon in tow. Brandon and Taylor Huffman’s goals were threefold: Simplify, downsize, and create a community-oriented experience. Twenty-two years of running a popular pumpkin patch came in handy. They created the springtime Sunflower Festival and fall-time Pumpkin Festival. As Western Belle Farm took shape, they talked about how to streamline sales operations to maximize profits and make their busy lives easier. “This is a true passion for us, and there is nothing we love more than brainstorming new activities for children to play on, growing specialty crops  for guests to enjoy, and overall creating a truly ‘fun’ place for our community to come spend a day.” - Taylor Huffman Western Belle Farm found the ideal ticketing platform in SimpleTix At the top of their ticketing platform wishlist was Square integration for seamless online and in-person sales. They also wanted reasonable processing fees and an easy-to-use platform that makes ticketing simple.  Like many farms, they didn’t want to be locked into a two-year contract with a ticketing platform whose feature-set is four years behind. In other words, they wanted a Ticketspice alternative. “When we first heard about SimpleTix, we were really excited about their pricing,” Taylor Huffman said. “We were also impressed by their customer service and the small company feel of having the owner directly involved. After the demo, I felt the system was so easy that even a new admin could learn it and build out tickets.” SimpleTix helps farms maximize profits Lower processing fees per ticket has a ripple effect. It translates to lower ticket prices, even with sales tax included, and still allows Western Belle Farm to make a reasonable profit per ticket. Having the ability to...

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This year, we sought to make it even simpler for our 300+ farm clients to drive revenue from their events and make the most of their busiest season. Our partnership…

Staying COVID-Ready: Four Tips for Your Holiday Event

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With 85% of Americans stating they were planning on celebrating the holidays, even during the 2021 Winter COVID wave, it is easy to see how the spread of the pandemic would impact…

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Buncombe County Switches to Local Event Tech Provider,...

December 15th, 2019 - Aron Kansal

Buncombe County switched to SimpleTix, a local tech company, for the county’s annual Lake Julian Festival of Lights celebration. Ultimately, the county saved hundreds of dollars in fees and saw a record turnout for opening weekend attendance.…

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Zapier now features SimpleTix

April 19th, 2019 - Aron Kansal

Automate repetitive tasks! Do you use other CRMs, email tools, or even Google Sheets? You can now find SimpleTix in the Zapier app list. Currently the most common SimpleTix Zaps…

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Taking the Hassle Out of Conference Registration

November 25th, 2018 - Jenna Spinelle

Anyone who has ever registered for a conference knows that it can be time-consuming to click through page after page of registration options. For the past three years, the Pacesetter Conference has…

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Combining Registration and Payment for a Club Event

January 8th, 2018 - SimpleTix Team

It’s winter time in British Columbia and that means one thing — skiing! The Caledonia Nordic Ski Club is a community of more than 1,000 skiiers who share access to trails, equipment,…

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Use Promotional Codes to Market Your Events

September 21st, 2010 - Aron Kansal

Sell More Tickets Thanks to SimpleTix e-Ticketing Promo Codes Feature With SimpleTix, you can easily use promotional codes in newsletters and ads as a marketing tactic In order to create…

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Attractions, seasonal events, performing arts centers and festivals love SimpleTix because it makes selling tickets… Simple!

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